Differences Between Inbound and Outbound Marketing: Which Works Better in 2023
In today’s digital environment, marketing holds a position of fundamental importance for companies, significantly influencing their visibility and success. The goal of this article is to examine two key approaches: inbound marketing and outbound marketing, with a particular emphasis on the differences between them and their prospects for effectiveness during 2023. Let’s start with a […]
Planning Digital Marketing Campaigns for Clients
Digital marketing includes a number of techniques, each of which is of particular importance and very effective. Usually, we use multiple channels, but not more than three in a 6-month campaign.
This is because we need to identify which channel is proving to be the most successful in realizing client’s business goals such as converting leads and increasing sales.
SEO Performance: Real Case Interpretation
SEO Performance: Real Case Interpretation Digital Connect specializes in professional, advanced Internet Marketing services. In recent years, we’ve had many international clients whose online performance has improved considerably after receiving our services. In this article, we will discuss a case of special importance to us for which we will present an analytical study and interpret […]
Getting Your Clients Excited and Involved in the SEO Journey
SEO is one of the best digital marketing channels which enables you to increase website traffic and improve your rankings on search engines – organically. It’s interesting, fun, and exciting especially for specialists who love contests and challenges. To be honest, usually, SEOs keep this excitement unrevealed, which can elicit insecurity to your customers.
Most of the time, SEOs use a technical approach. To avoid having a skeptic client that doubts your capabilities, you should use some tactics to get them involved in the SEO journey and share your enthusiasm. At the end of the day, both parties should know that this is a joint venture!
2018 SEO Best Practices to Rank High on SERPs
With Google and other search engines constantly changing the rules of the game, appearing in top 10 results in SERPs can be difficult. Ranking factors are changeable and are frequently shape-shifting which make Search Engine Optimization even more complex. As an SEO specialist, you must regularly research for new trends since it’s essential to stay […]
5 SEO Tips to Optimize Your Business Website
Every business aims to successfully position their brand in search engine results. The most efficient way to generate leads and attract more prospects to your website is to define and successfully integrate marketing goals. It is more than obvious that without the right SEO strategy implementation your efforts to drive organic traffic, raise brand awareness, […]
